Privacy Policy, GDPR

Your privacy is important to us at Slåttergubben Organic Bird Feed AB (Slåttergubben) and we are responsible for the personal information you provide us with. To ensure that you, as a customer/visitor/user of our products and services, feel secure, this privacy policy describes how Slåttergubben processes, stores, and handles your personal data.

1. Data Controller: In this policy, Slåttergubben, Org.nr: 556896-9199, is referred to as the data controller, while you or your company is referred to as the user or customer. Slåttergubben is responsible for all information you provide in our contact, which can occur on the website, via phone, email, chat, or directly during visits to the farm store, at one of our training sessions, seminars, exhibitions, or through other means. Slåttergubben can be reached in the following ways: Post: Slåttergubbens ekologiska fågelmat AB, 585 76 Vreta Kloster. Tel: 0738322559 or via email info@slattergubben.se.

2. Application Scope: This privacy policy applies to users who visit and/or make purchases on the website https://www.slattergubben.se. It also applies to the use of any of our products and/or services as well as our social media channels. Personal data refers to information that, alone or in combination with other data, can be used to identify you as a user as a living physical person. This may include your name, email address, or phone number.

3. The primary purpose of processing your personal data is to fulfill commitments to you as a user/customer, but we also collect information about those who are not yet customers but wish to be contacted by us. Under the heading 'Purpose and Legal Basis for Processing Your Personal Data' below, we further describe which personal data we process, the purposes, and the legal basis for processing. As a data controller, Slåttergubben is responsible for ensuring that your personal data is processed securely and in compliance with GDPR. We do not process sensitive personal data unless there is specific consent to handle such data.

4. Security

Slåttergubben protects your personal data through a combination of technical and organizational solutions. Access systems are required for access to all of Slåttergubben's systems that handle personal data. Employees at Slåttergubben, as well as data processors and sub-processors, must adhere to Slåttergubben's internal information security policy. Personal data submitted to Slåttergubben without request will not be stored longer than one month, except for unsolicited applications and support or contract matters.

5. Slåttergubben undertakes to have data processing agreements with all sub-processors, ensuring that these sub-processors follow not only GDPR but also Slåttergubben's demands for integrity, availability, and security as per Slåttergubben's internal information security policy.

6. How are cookies used? Cookies are saved on your computer to store your shopping cart when making purchases on the website. Cookies are also used to provide you with a personalized experience on our website and for the website to function optimally. Slåttergubben's website contains cookies. These are small text files placed on the computer by the web server. Cookies act as an ID and enable the website to function in the best possible way. Slåttergubben uses cookies to enhance the website experience in the following ways:

• Ensures you only need to log in once, not for every page you visit
• Checks how the website is used by analyzing traffic patterns, thereby allowing us to design the page to provide you with the best user experience
• Saves items you purchase in a shopping cart
• Tailors our services so that you only receive relevant advertisements
• Collects and analyzes behavioral data based on the use of the website and services to improve user experience and enable personalized communication and messaging to the user.

7. How are personal data used in direct marketing? Slåttergubben may use direct marketing to provide relevant suggestions and offers to you as a buyer of any of Slåttergubben's products. We can also use direct marketing to inform you when major updates in your product areas become available. 

8. Information transfer. Slåttergubben and its subprocessors store their information within the EU. Accounting data is stored in Sweden or in a country approved by the Swedish Tax Agency. We do not sell any customer information to third parties. Contact information needed for direct advertising may be processed by our processors.

9. Your rights: As a registered user with Slåttergubben, you have the following rights:

• You have the right to information about the processing of personal data that takes place with us. Under the section 'Purpose and legal basis for the processing of your personal data' below, we describe this.
• You have the right to request a register extract where you can see what personal data processing we have about you.
• You have the right to request correction if we have registered inaccuracies about you.
• You have the right to be erased under these conditions:
  • The data is no longer needed for the purpose it was collected.
  • If the data is stored with your consent and you withdraw the consent.
  • If the processing is based on a balance of interests and there are no legitimate reasons that outweigh your interest.
  • If the personal data has been processed illegally.
  • If you object to processing for direct marketing purposes.

The right to be erased does not apply if we are required by law (e.g., the accounting act) to retain the data.

• You have the right to data portability (right to have your personal data transferred) provided the legal basis is consent or contract and what you can obtain is personal data concerning you, which you yourself have provided or which have been generated by your actions/activities.
  
  
• You have the right to request a restriction in processing, but not have the request fulfilled if processing is required for the product/service to function.
  
  
• You have the right to object to a personal data processing and Slåttergubben will then cease processing while the matter is investigated.
  
  
• You have the right to lodge a complaint with the Swedish Authority for Privacy Protection about processing operations carried out by us.

If you wish to exercise any of your rights, contact us by phone at 0738322559 or via email at info@slattergubben.se

10. Purpose and Legal Basis for Processing Your Personal Data: When you, as a customer, enter into an agreement with Slåttergubben, you will provide certain information about yourself. The information you provide may include, for example:

As a customer: First name, Last name, Company/organization, Email, Personal/organization number, VAT number, Address, Postal code, City, Country, Telephone number.

For orders: IP address, Email, Personal/organization number, VAT number, Address, Company, First name, Last name, Address, Postal code, City, Telephone number.

We may also process other personal data about you that you provide to us as a customer.

For the following purposes, we process your personal data to fulfill our agreement or take actions you request before entering into an agreement:

• If you, as a customer or representative of a company, make a purchase or enter into an agreement, we process your personal data to manage our customer relationship, including your payment. We also process these data to fulfill our obligations under the agreements you have entered into with us and to provide you with information about the products and services you have requested from us, e.g., to send reminders. Processing of personal data and information about your purchases may be necessary to provide you with adequate information and support regarding the use of the products you have purchased from us, or to conduct troubleshooting and assist when you want to make a claim on a product you purchased from us.

• To establish your identity and request credit checks when required by the agreement, we process data about your name and personal number as well as information about your financial situation. The processing of your personal number is clearly justified due to the importance of secure identification.

For the following purposes, we process your personal data based on a legitimate interest:

• We process your contact details to communicate with you as a customer or representative of a customer by sending direct marketing and newsletters, service reminders, and customer surveys via mail, email, or SMS. Our legitimate interest is to communicate with you as a customer or representative for marketing purposes.

• The processing of personal data and information about your purchases may need to be processed to provide you with adequate information and support regarding the use of products you have purchased from us, or to conduct troubleshooting and assist when you want to make a claim on a product purchased from us or provide advice and tips before new purchases on how new products work with/in combination with products you have previously purchased from us, e.g., how different colors work together or different types of paint. Purchase of, for example, paint products is an infrequent purchase, and painting of, for example, a house can continue for a lifetime. Therefore, we process your personal data for this purpose for a longer period and as long as this interest may remain.

For the following purposes, we process your personal data if you have consented to it:

• If you have agreed to receive direct marketing such as newsletters via email or SMS from us, we process your contact details for this purpose for a longer period.

In addition to the processing of your personal data mentioned above, we also process data necessary to comply with applicable laws, regulations, or government decisions. For example, we save information about your agreement with us and purchase history to the extent necessary to comply with current accounting and tax legislation.

11. How long do we retain your personal data? We never process your personal data for a longer period than what is allowed by applicable law, regulation, practice, or government decision. Personal data processed to fulfill our agreement with you are, as a rule, processed as long as necessary for us to manage the contractual relationship and fulfill our commitments to you. To comply with mandatory laws, because you have consented to it, or because we have the right to do so according to a legitimate interest, we may store your personal data for a longer period.

12. Changes to this Privacy Policy: Updates and changes to this privacy policy are published on this page.

13. Contact us if you wish to exercise your rights as stated above or otherwise wish to contact us regarding our processing of your personal data. You can do this by contacting us using the contact details provided above.